Olaplex, Moroccan oil or a Brazilian blow-dry — which treatment does your hair need?
Three very different treatments for three very different problems: damage, dryness and frizz.

Olaplex is for damage. If your hair snaps, stretches when wet or feels gummy after bleach, the bonds inside the hair are broken; Olaplex re-links them. Thirty minutes at the basin, repeatable every few weeks.
Moroccan oil is for dryness and dullness. It conditions and smooths the surface, adds shine and softness, and is the gentlest of the three — good before a blow-dry or a cut.
A Brazilian blow-dry is for frizz and styling time. It is a keratin smoothing treatment sealed in with heat that keeps hair smooth for two to three months. It is the biggest commitment of the three (ninety minutes, sulphate-free shampoo afterwards) and the one that changes your mornings the most.
Not sure? Book a cut and ask; your stylist will tell you which, if any, your hair would benefit from.



